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The Dark Tower: Easter Egg Hunt #book2movies

You have to love these two teaser trailers for The Dark Tower with their nods to Stephen King classics. This is some serious multilevel marketing with the story's tentacles reaching into King's imaginary worlds including the upcoming IT which hits screens in September. 

Hopefully diehard fans will have heeded the warning that the film can't possibly even begin to cover the territory of the books—a series of eight. I wonder if the movie could be seen as a pilot of sorts? The Dark Tower books—inspired by Robert Browning’s “Childe Roland to the Dark Tower Came”—would make for a long running television series to rival George R.R. Martin's Game of Thrones—which may be running out of gas as Martin struggles to complete the books.

Here's the official logline for the movie 
The last Gunslinger, Roland Deschain, has been locked in an eternal battle with Walter O'Dim, also known as the Man in Black, determined to prevent him from toppling the Dark Tower, which holds the universe together. With the fate of the worlds at stake, good and evil will collide in the ultimate battle as only Roland can defend the Tower from the Man in Black.

The Dark Tower starring Idris Elba and Matthew McConaughey hits screens August 4th.
Are you planning on seeing the movie?