Where’s the girl? Where’s the train?
Update: I’ve seen the light. I was originally blind to the train track running down the back of the black dress like a zipper (I saw only the zipper) as well as the train but thanks to a fellow film fan Brian Perry @Road2Oscars who follows me on twitter and lonleydroid’s comment below I totally see it now. The train is right there at the top of the train track. The zipper pull IS the train. Now that I’ve seen it, I can’t see anything else! Good teaser poster? Yeah, I think so.
Cinemacon—the annual gathering of movie theater owners—is where studios introduce their upcoming slate of films to the folks who’ll put them in your local movie house. They met in Vegas a couple of days ago prompting a slew of images from the event, most of them snapshots of movie posters. This one for The Girl on the Train mystifies me.
While it’s visually intriguing with its pronounced zipper and back of neck that disappears into wisps of dark hair, I’m not sure how it connects with the actual film, the girl, the train or the current tagline “What you see can hurt you.”
The book cover with its blurred image of the speeding train with a hazy look inside one of the carriages works beautifully; I expected a similar approach for the film. Just insert lead actress, Emily Blunt as Rachel, within the window. Windows are always an ideal framing device as the poster below for the Hitchcock classic Rear Window illustrates.
What do you think? Based on the best selling book by Paula Hawkins The Girl on the Train starring Emily Blunt, Rebecca Ferguson, Jared Leto, Justin Theroux and Haley Bennett opens in the US and the UK on October 7th. Does the poster sell it? Or is it just a ‘teaser’ promo, working to arouse our curiosity for the next one?